AI facts
Current to 13 Oct 26Marrowby Foods, a food manufacturer in Grimsby, is a prospect with no tier, no order form and no invoices. A new Growth deal is open at the demo stage, with a deal amount of £62k and an expected close of 11 Dec 2026. No product usage is recorded yet; Kirsty Priestley put likely users at forty to fifty, above the 40 Growth includes. A proposal call is booked for 12 Oct 2026. The 20 Sep 2026 security questionnaire offers single sign-on at Growth tier.
Profile
Updated 9 Oct 26- IndustryFood manufacturingSource: CRM company record
- Websitemarrowby.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityGrimsbySource: CRM company record
- Size680 employeesSource: CRM company record
- CRM ownerLewis KerrSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage opportunity · The sources disagree
- StateProspectSource: AI assessment · Written 13 Oct 2026
AI opinion
Current to 13 Oct 26Prospect, because no order form or invoice exists and the deal is still at the demo stage. Kirsty Priestley is an engaged champion after the demo on her own data, but price, budget and timeline are not yet agreed. Opportunity: users beyond the 40 Growth includes.
Key facts
Updated 9 Oct 26- Open dealDemo · £62,000Source: CRM deal Marrowby Foods – New · new deal · Expected close 11 Dec 2026 · Owner Lewis Kerr
- Last contact17 Sep 2026Call: Marrowby Foods / BB-Demo – Demo · 22 days before 9 Oct 2026
Next step
Current to 14 Oct 26- What
- Lewis Kerr presents a Growth proposal on the 12 Oct 2026 call that answers Asif Illingworth's timeline question and prices the additional users add-on for forty to fifty users. proposal
- Who
Lewis Kerr
- When
- This week by 9 Oct 2026
- Why
- Lewis Kerr should bring a Growth proposal to the 12 Oct 2026 proposal call that answers Asif Illingworth's open timeline question, prices forty to fifty users, and leaves out single sign-on at Growth.
The story
Current to 14 Oct 26Prospect: Marrowby Foods has no order form or invoices. A £62k Growth deal sits at the CRM's demo stage with Kirsty Priestley as champion. A proposal call is booked for 12 Oct 2026, with Asif Illingworth's timeline question still unanswered.
Prospect: Marrowby Foods has no order form, no invoices and no tier. A new Growth deal of £62k sits at the CRM's demo stage, owned by Lewis Kerr, with an expected close of 11 Dec 2026.
There is no usage, ticket or billing history yet. Kirsty Priestley, Operations Director and champion, joined the 20 Aug 2026 discovery and the 17 Sep 2026 demo, and put likely users at forty to fifty, above the 40 Growth includes.
Asif Illingworth, Finance Director, asked about timeline at discovery with no recorded answer. The 20 Sep 2026 security questionnaire offers single sign-on at Growth, though the tier list places it at Enterprise, and production inventory data is unconfirmed.
Lewis presents a Growth proposal on the 12 Oct 2026 call at 10:15, answering Asif's timeline question and pricing the additional users add-on. Hannah Lowe corrects the questionnaire by 9 Oct 2026.
ARR journey
Platform usage
Documents
Updated 9 Oct 26- presales
Folders and documents as a list
- Security (1)
- Completed security questionnaire issued · security questionnaire · 20 Sep 2026
Open deals
| Deal | Stage | Amount | Close |
|---|---|---|---|
| Marrowby Foods – New | demo | £62,000 | 11 Dec 2026 |
Open tickets
Activity
- 12 Oct 2026callMarrowby Foods / BB-Demo – Proposal
- 22 Sep 2026eventRevenue leaders roundtable
+36
- 20 Sep 2026documentMarrowby Foods - Security Questionnaire
- 17 Sep 2026callMarrowby Foods / BB-Demo – Demo
- 20 Aug 2026callMarrowby Foods / BB-Demo – Discovery
- 22 Jul 2026dealMarrowby Foods – New
- 19 Feb 2026eventBB-Demo webinar
+31
- 6 Feb 2026email_threadBB-Demo webinar
- 20 Mar 2025eventBB-Demo webinar
+17
- 19 Sep 2024eventBB-Demo webinar
+15
Contacts
Evidence trail
Updated 9 Oct 26Marrowby Foods' pages are written from 4 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 5 AI summaries of 6 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 2 staff (0 with an AI write-up), shown on 4 pages. 1 AI record in this trail is not yet analysed.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Marrowby Foods / BB-Demo – Discovery entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_002 raw row
- Marrowby Foods entity
- Marrowby Foods / BB-Demo – Proposal entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_003 raw row
- Marrowby Foods entity
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- BB-Demo webinar entity
- event_platform/events.csv evt_0717_webinar raw row
- event_platform/registrations.csv evt_0717_webinar:per_0101 raw row
- event_platform/registrations.csv evt_0717_webinar:per_11802 raw row
- event_platform/registrations.csv evt_0717_webinar:per_14202 raw row
- event_platform/registrations.csv evt_0717_webinar:per_15402 raw row
- event_platform/registrations.csv evt_0717_webinar:per_16006 raw row
- +12 more
- +4 more
- Marrowby Foods / BB-Demo – Discovery entity
- AI opinion page block
- Marrowby Foods prospect AI record
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods: no executed paper on file AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods security questionnaire AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Discovery: fragmented ops and finance data AI record
- Marrowby Foods / BB-Demo – Discovery entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Discovery entity
- Demo on Marrowby's own Snowflake data AI record
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_002 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods security questionnaire AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Webinar invitation, no reply AI record
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- BB-Demo webinar entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- mailbox/messages.csv thr_049_0001:1 raw row
- mailbox/threads.csv thr_049_0001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- +6 more
- Marrowby Foods – New entity
- Marrowby Foods prospect AI record
- ARR journey (not yet analysed) page block
- facts.arr_monthly:org_049 facts table
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods – New entity
- facts.arr_monthly:org_049 facts table
- AI facts page block
- Marrowby Foods prospect AI record
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods: no executed paper on file AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods security questionnaire AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Discovery: fragmented ops and finance data AI record
- Marrowby Foods / BB-Demo – Discovery entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Discovery entity
- Demo on Marrowby's own Snowflake data AI record
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_002 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods security questionnaire AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Webinar invitation, no reply AI record
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- BB-Demo webinar entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- mailbox/messages.csv thr_049_0001:1 raw row
- mailbox/threads.csv thr_049_0001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- +6 more
- Marrowby Foods – New entity
- Marrowby Foods prospect AI record
- Contacts page block
- Kirsty Priestley entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/contacts.csv per_4901:org_049 raw row
- Marrowby Foods entity
- Asif Illingworth entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/contacts.csv per_4902:org_049 raw row
- Marrowby Foods entity
- Ed Eccles entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/contacts.csv per_4903:org_049 raw row
- Marrowby Foods entity
- Kirsty Priestley entity
- Open deals page block
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods – New entity
- Documents page block
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods - Security Questionnaire entity
- hero page block
- Marrowby Foods prospect AI record
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods: no executed paper on file AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods security questionnaire AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Discovery: fragmented ops and finance data AI record
- Marrowby Foods / BB-Demo – Discovery entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Discovery entity
- Demo on Marrowby's own Snowflake data AI record
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_002 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods security questionnaire AI record
- Marrowby Foods - Security Questionnaire entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- document_store/files.csv doc_049_001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods - Security Questionnaire entity
- Webinar invitation, no reply AI record
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- BB-Demo webinar entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- mailbox/messages.csv thr_049_0001:1 raw row
- mailbox/threads.csv thr_049_0001 raw row
- Marrowby Foods entity
- Marrowby Foods entity
- +6 more
- Marrowby Foods – New entity
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- facts.reconciliation_t0:org_049 facts table
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Signals: Marrowby Foods signals (no model)
- Marrowby Foods / BB-Demo – Proposal entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_003 raw row
- Marrowby Foods entity
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Proposal entity
- Marrowby Foods prospect AI record
- Key facts page block
- Marrowby Foods / BB-Demo – Demo entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_002 raw row
- Marrowby Foods entity
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- facts.reconciliation_t0:org_049 facts table
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Signals: Marrowby Foods signals (no model)
- Marrowby Foods / BB-Demo – Proposal entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- call_recorder/calls.csv call_049_003 raw row
- Marrowby Foods entity
- Marrowby Foods – New entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- crm/deal_line_items.csv deal_049_01:1 raw row
- crm/deal_line_items.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:1 raw row
- crm/deal_stage_history.csv deal_049_01:2 raw row
- crm/deal_stage_history.csv deal_049_01:3 raw row
- +1 more
- Marrowby Foods entity
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods entity
- crm/companies.csv org_049 raw row
- Marrowby Foods / BB-Demo – Proposal entity
- Marrowby Foods / BB-Demo – Demo entity
- Evidence trail page block
- The story page block
- Next step page block
- Open tickets (not yet analysed) page block
- Profile page block
- Sources page block
- Platform usage (not yet analysed) page block