AI facts
Current to 13 Oct 26Maison Vercourt, a Lyon retailer, has no contract, order form or invoices with BB-Demo, and the CRM stage is lost with ARR £0. The Growth tier new-business deal, quoted at £44k a year plus £12k implementation, closed lost on 18 Jul 2025 with the lost reason recorded as security review. There are no usage records and no tickets. The only recent contact is a webinar invitation to Claire Girard, Chief Financial Officer, on 4 Oct 2026, with no reply.
Profile
Updated 9 Oct 26- IndustryRetailSource: CRM company record
- Websitemaisonvercourt.exampleSource: CRM company record
- CountryFranceSource: CRM company record · CRM code FR · Region EU
- HQ cityLyonSource: CRM company record
- Size560 employeesSource: CRM company record
- CRM ownerTom AshdownSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage lost · The sources disagree
- StateLostSource: AI assessment · Written 13 Oct 2026
AI opinion
Current to 13 Oct 26Lost, because the Growth deal closed lost on 18 Jul 2025 after a security review and no new deal is open. Claire Chevalier was keen after the June 2025 demo, but nothing was signed. The 15 Oct 2026 webinar invitation to the Chief Financial Officer could reopen a conversation.
Key facts
Updated 9 Oct 26- Last contact4 Oct 2026Email: BB-Demo webinar · 5 days before 9 Oct 2026
Next step
Current to 13 Oct 26- What
- Tom Ashdown writes personally to Claire Girard before the 15 Oct 2026 webinar, offering a short session that answers the security review concerns that lost the 2025 Growth deal. re_engage
- Who
Tom Ashdown
- When
- This week by 9 Oct 2026
- Why
- Tom Ashdown should write to Claire Girard, Chief Financial Officer, before the 15 Oct 2026 webinar, offering a session that answers the security review that lost the Growth deal on 18 Jul 2025.
The story
Current to 14 Oct 26Lost: Maison Vercourt's only deal, Growth tier at £44k a year, closed lost on 18 Jul 2025 on security review. There is no order form, invoice or usage. Tom Ashdown is to write to the Chief Financial Officer before the 15 Oct 2026 webinar.
Lost: Maison Vercourt's only deal, Growth tier at £44k a year, closed lost on 18 Jul 2025 with the CRM lost reason recorded as security review. There is no order form, no invoice and no renewal date.
Maison Vercourt never went live, so there is no usage and no tickets. Claire Chevalier, Head of Client Services, championed the 15 Apr 2025 discovery and 4 Jun 2025 demo; the records show no conversation with her since.
No deal is open, and the records do not show which security points failed, so a re-approach would meet the same objection. Alice Brewer's 4 Oct 2026 webinar invitation to Claire Girard, Chief Financial Officer, has had no reply.
Tom Ashdown should write to Claire Girard by 9 Oct 2026, ahead of the 15 Oct 2026 webinar, offering a session that answers the 2025 security review concerns.
ARR journey
Platform usage
Documents
Updated 9 Oct 26- presales
Folders and documents as a list
- Security (1)
- Security questionnaire answers, Growth tier issued · security questionnaire · 5 Jun 2025
Open deals
Open tickets
Activity
- 15 Oct 2026eventBB-Demo webinar
+22
- 4 Oct 2026email_threadBB-Demo webinar
- 25 Nov 2025eventRevenue leaders roundtable
+29
- 6 Jun 2025email_threadDemo proposal
- 5 Jun 2025documentMaison Vercourt - Security Questionnaire
- 4 Jun 2025callMaison Vercourt / BB-Demo – Demo
- 15 Apr 2025callMaison Vercourt / BB-Demo – Discovery
- 20 Mar 2025eventBB-Demo webinar
+17
- 5 Mar 2025email_threadBB-Demo webinar
- 24 Feb 2025dealMaison Vercourt – New
- 22 Aug 2024newsMaison Vercourt Strengthens Leadership Team
- 20 Jun 2024eventBB-Demo webinar
+16
Contacts
Evidence trail
Updated 9 Oct 26Maison Vercourt's pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 7 AI summaries of 8 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 2 staff (0 with an AI write-up), shown on 4 pages.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Maison Vercourt / BB-Demo – Discovery entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt / BB-Demo – Demo entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_002 raw row
- Maison Vercourt entity
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- BB-Demo webinar entity
- event_platform/events.csv evt_0626_webinar raw row
- event_platform/registrations.csv evt_0626_webinar:per_0403 raw row
- event_platform/registrations.csv evt_0626_webinar:per_12402 raw row
- event_platform/registrations.csv evt_0626_webinar:per_1403 raw row
- event_platform/registrations.csv evt_0626_webinar:per_14501 raw row
- event_platform/registrations.csv evt_0626_webinar:per_14601 raw row
- +13 more
- BB-Demo webinar entity
- event_platform/events.csv evt_0899_webinar raw row
- event_platform/registrations.csv evt_0899_webinar:per_1101 raw row
- event_platform/registrations.csv evt_0899_webinar:per_1202 raw row
- event_platform/registrations.csv evt_0899_webinar:per_1601 raw row
- event_platform/registrations.csv evt_0899_webinar:per_16603 raw row
- event_platform/registrations.csv evt_0899_webinar:per_1905 raw row
- +14 more
- +6 more
- Maison Vercourt / BB-Demo – Discovery entity
- AI opinion page block
- Maison Vercourt lost AI record
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt: no executed paper on file AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Discovery: Growth tier sizing and price AI record
- Maison Vercourt / BB-Demo – Discovery entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Discovery entity
- Demo on HubSpot and call data AI record
- Maison Vercourt / BB-Demo – Demo entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_002 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Demo entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt Strengthens Leadership Team AI record
- Maison Vercourt Strengthens Leadership Team entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- news_feed/articles.csv news_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt Strengthens Leadership Team entity
- +9 more
- Maison Vercourt – New entity
- Maison Vercourt lost AI record
- ARR journey (not yet analysed) page block
- facts.arr_monthly:org_060 facts table
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt – New entity
- facts.arr_monthly:org_060 facts table
- AI facts page block
- Maison Vercourt lost AI record
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt: no executed paper on file AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Discovery: Growth tier sizing and price AI record
- Maison Vercourt / BB-Demo – Discovery entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Discovery entity
- Demo on HubSpot and call data AI record
- Maison Vercourt / BB-Demo – Demo entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_002 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Demo entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt Strengthens Leadership Team AI record
- Maison Vercourt Strengthens Leadership Team entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- news_feed/articles.csv news_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt Strengthens Leadership Team entity
- +9 more
- Maison Vercourt – New entity
- Maison Vercourt lost AI record
- Contacts page block
- Claire Chevalier entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/contacts.csv per_6001:org_060 raw row
- Maison Vercourt entity
- Claire Girard entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/contacts.csv per_6002:org_060 raw row
- Maison Vercourt entity
- Antoine Moreau entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/contacts.csv per_6003:org_060 raw row
- Maison Vercourt entity
- Claire Chevalier entity
- Open deals (not yet analysed) page block
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt entity
- Documents page block
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt - Security Questionnaire entity
- hero page block
- Maison Vercourt lost AI record
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt: no executed paper on file AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Discovery: Growth tier sizing and price AI record
- Maison Vercourt / BB-Demo – Discovery entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Discovery entity
- Demo on HubSpot and call data AI record
- Maison Vercourt / BB-Demo – Demo entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_002 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Demo entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt Strengthens Leadership Team AI record
- Maison Vercourt Strengthens Leadership Team entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- news_feed/articles.csv news_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt Strengthens Leadership Team entity
- +9 more
- Maison Vercourt – New entity
- facts.reconciliation_t0:org_060 facts table
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Signals: Maison Vercourt signals (no model)
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt entity
- Maison Vercourt lost AI record
- Key facts page block
- facts.reconciliation_t0:org_060 facts table
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Signals: Maison Vercourt signals (no model)
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt entity
- BB-Demo webinar entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- mailbox/messages.csv thr_060_0003:1 raw row
- mailbox/threads.csv thr_060_0003 raw row
- Maison Vercourt entity
- facts.reconciliation_t0:org_060 facts table
- Evidence trail page block
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt entity
- The story page block
- Customer: Maison Vercourt AI record
- Maison Vercourt lost AI record
- Maison Vercourt – New entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- crm/deal_line_items.csv deal_060_01:1 raw row
- crm/deal_line_items.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:1 raw row
- crm/deal_stage_history.csv deal_060_01:2 raw row
- crm/deal_stage_history.csv deal_060_01:3 raw row
- +2 more
- Maison Vercourt entity
- Maison Vercourt: no executed paper on file AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt - Security Questionnaire entity
- Discovery: Growth tier sizing and price AI record
- Maison Vercourt / BB-Demo – Discovery entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Discovery entity
- Demo on HubSpot and call data AI record
- Maison Vercourt / BB-Demo – Demo entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- call_recorder/calls.csv call_060_002 raw row
- Maison Vercourt entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- Maison Vercourt / BB-Demo – Demo entity
- Security questionnaire, Growth tier AI record
- Maison Vercourt - Security Questionnaire entity
- Maison Vercourt entity
- crm/companies.csv org_060 raw row
- document_store/files.csv doc_060_001 raw row
- Maison Vercourt entity
- Maison Vercourt - Security Questionnaire entity
- +9 more
- Maison Vercourt – New entity
- +6 more
- Maison Vercourt lost AI record
- Customer: Maison Vercourt AI record
- Next step page block
- Open tickets (not yet analysed) page block
- Profile page block
- Sources page block
- Platform usage (not yet analysed) page block